McLIBEL -- ILLUSTRATED SCREENPLAY & SCREENCAP GALLERY
McSpotlight: McDonald's, McLibel, Multinationals.
The Full Story.
[Dave Morris] We see what we're doing as enabling society to have the information it needs so that people can choose whether they want multinationals, whether they want junk food, whether they want Mcjobs, because they've got the full information to decide for themselves.
McDonald's International Expansion
Freedom of Speech / Libel Laws
Multinationals & Global Trade
Capitalism & the Alternatives
Advertising & Promotions
20 March '96
McSpotlight: 1,000,000 accesses in the first month!!
No Love lost: "We're not planning any course of action as far as McSpotlight is concerned."