T-shirts? Trousers? Hats? Oh my! With so many different types of clothing available, a business start-up or perhaps a corporation thinking about its next marketing campaign may find it difficult choosing what promotional and personalised clothing would be suitable to represent their business.

If you’re in the mood for different things – or perhaps your organization offers something just a little different itself – then consider the hoodie… Custom printed and personalised hoodies curently have many great uses in the wider world, such as for example:

Higher education – Hoodies have become popular with students of colleges and universities, branded making use of their institute’s colours and logo. A university society or business selling to students may choose to consider a personalised hoodie for their own purposes, either for his or her team/staff to wear or even to sell to their customers.

Exercise – Some people prefer to exercise in hoodies, particularly in winter or in colder climates where a t-shirt is simply insufficient. Gyms and personal trainers might do well in providing branded hoodies to their clients, for them to wear both in and out of training.

Music – Hip-hop and grunge music are synonymous with the hoodie. Many bands and musicians sell personalised hoodies as part of their merchandising efforts. Therefore, it could make sense for a company in the music industry to obtain in on the act. Perhaps a drum retailer or a record store should think about selling their very own promotional hoodies?

Since they have grown to be popular just a few short years ago, hoodies have represented defiance, non-conformity and generally a way to stand out from the crowd and from the norm. While they might not suit all business and ventures, a personalised hoodie might be the perfect choice for a small business that itself offers something that is clearly a little bit different.




Unfortunately, however, http://yoursite.com should be noted that in some countries and cultures, the hoodie is frowned upon and connected with negative connotations. The hoodie provides anonymity of the individual, and therefore someone with criminal intent may put them on to conceal their identities from police, security staff and CCTV cameras. With this in mind, it must be remembered that personalised hoodies are only appropriate using situations and circumstances and may not be at all appropriate when worn in certain places. Then again, feel absolve to use this in your favor: a hoodie may be perfect for a guerrilla advertising campaign or during an outrageous, over-the-top publicity stunt.

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